In Brazil, the beer brand Corona had the idea to "block" the beach of Ipanema by creating a huge wall with the garbage collected on the sand. An impactful awareness to denounce the behaviour of consumers. Plastic pollution is a scourge that is decimating the seas and oceans. For it is the entire marine ecosystem, … Lire la suite In Rio, a wall of plastic waste found in the sand blocks access to Ipanema beach →

To limit the consumption of plastic bottles, water beads without packaging were distributed during the London Marathon. An initiative of the Ooho company already known for its innovations in the field. During the marathons, the organizers distribute thousands of bottles of water to the runners. And if these water bottles that end up on the … Lire la suite London Marathon : water bubbles distributed to limit plastic bottles →